Everyone Sells by Patricia Fripp

Life is a series of sales situations, and the answer is no if you don't ask. Patricia Fripp

In order for a business to grow everyone within that company must sell. “Everyone Sells” should be the mantra of every entrepreneur and every small business owner on the planet.

This does not mean that everyone “closes” or that everyone “overcomes objections” or that everyone must “memorize the sales book.”

What it does mean is that everyone is focused on serving the customer, sharing the company story, inviting customer input and asking for business.

If no one from your business is positively engaging in sales situations your customer’s answer to any question will be no… When you create a “selling organization” and your people positively engage in every selling situation your customers will answer yes and your business will grow.

Does everyone sell in your business? If not, why not? What will you do to create confidence so your people can sell in every situation?

Brought to you by www.iLearningGlobal.tv and http://ping.fm/wb52g Small Business Training

James Radina
James@BrianTracy.com